AHAA is beyond a demographic. It’s a mindset. A way of being in the world. It’s a unique individual with unique attitudes and aspirations.
How does it work?
It’s simple. Join for free by completing a short sign-up survey. Once a month, we’ll send you an email invitation to participate in a micro poll that will take less than 5 minutes to complete. Once a year, you will be invited to participate in an annual AHAA Living Survey. Depending on your responses to the sign-up survey, you may also be invited to participate in occasional market research for specific brands. Every time you participate in a current study, you’ll be entered for a chance to win an awesome prize that will be described in the email invitation.
Can anyone join?
Unfortunately, no. To become a member of the AHAA Panel, you must be over the age of 18. We’re looking for individuals who fit one or more of the following descriptions:
ACTIVE: Trailblazers who have a passion for adventure, and regularly exercise and participate in sport.
HEALTHY: Enthusiasts who consider living a healthy lifestyle a priority and take steps to maintain and improve their mental and physical wellbeing.
AWARE: Socially and environmentally conscious individuals who support charitable causes, sustainable living and care about the social impact of their purchases.
What can I win?
Whenever we send you an email invitation to participate in a research study, we will include a description of the prize you could win. Oh, and BTW, the prizes are awesome! For example: a $1000 Visa gift card!
How will I be notified if I win?
We will contact winners by email.
Where can I find information about past winners?
Please visit the WINNERS page to check out some of our past winners.
What kind of research studies will I be invited to participate in?
Once a year, you’ll be invited to participate in the annual online AHAA Living Survey. This survey will gather all sorts of detailed information detailing your likes, dislikes, concerns and wishes relating to different brands and media sources.
You will also have the occasional opportunity to participate in market research for specific brands. These could include not-for-profit, sporting goods, natural health, and sustainable and active lifestyle brands.
How often will I be contacted to participate?
On average, once a month we will contact you by email to participate in a micro poll that will take less than 5 minutes to complete. We’ll also contact you once a year to participate in an annual AHAA Living Survey that will take less than 20 minutes to complete. Depending on your answers to the sign-up survey, you may also be invited to participate in market research for specific brands.
How do I change my contact information?
If your contact information changes, please contact us to inform us of the changes.
How will my responses be used?
Your collective responses will influence the great active and sustainable lifestyle brands we work with, helping them to do better developing products and services that fit the AHAA way of life. Your responses will never be traced back to your personal contact information.
Can I cancel my membership?
If you are no longer able to be a member of the AHAA Panel, please contact us to cancel your membership.
How do I contact you?
If you have any questions, please contact us and we will respond within 3 business days.